Maximize Your PACK EXPO Investment

PACK EXPO puts packaging and processing equipment exhibitors into direct contact with potential customers. This course will help exhibitor companies maximize their PACK EXPO return on investment (ROI).

Successful Selling @ PACK EXPO 2-Day Workshop

Maximize your PACK EXPO investment by training your trade show team. This 2-day in-person course, customized for the selling of packaging and processing equipment, focuses on what exhibitors can do to maximize sales from trade shows.

Based on the Sandler Sales System and developed for PMMI with member subject matter experts, this course highlights what exhibitors can do to prepare for the show, provides selling strategies during the show, and presents techniques for following up with potential customers. Learn how to use PACK EXPO as your most powerful year-long, marketing and business development opportunity.

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Training Topics Include:

Pre-show prospecting, meetings, and lead generation.
PACK EXPO tools and resources to promote your exhibit.
Creating a unique show experience for attendees at your exhibit.
Training your team to create an inviting environment.
Questioning techniques for understanding the needs of prospective customers.
Effective lead qualification to identify high-value prospective customers.
Developing and nurturing relationships beyond the show.
Follow up techniques after the show.
Maximizing leads for long-term engagement and future opportunities.
Strategies for converting leads into opportunities.

Who Should Attend:

Trade show team members who interact with attendees in your booth (i.e. Marketing, Sales Professionals, Engineers, Project Managers).

Pricing

PMMI Members: $2,995 per individual

Non-Members: $3,495 per individual

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Cancellation Policy

Registration cancellation must be received 2 weeks in advance in order to reschedule without penalty or receive a refund on the registration fee, minus a $50 administration fee. Refunds will not be granted to NO-SHOWS or those cancelling/rescheduling within 2 weeks of the class. To cancel, email pmmiu.org.

Questions?

Please contact [email protected]